I have gone through the process of changing one of my clients over to Flo2Cash payment gateway from PayPal and wanted to report on their reaction. ‘Absolutely delighted‘ and ‘Fantastic‘ and ‘This is saving me so much time!‘ are just some of the comments from Gina Roberts of Soapcraft.

When I was telling her about Flo2Cash she wasn’t totally convinced at first, thinking that Paypal was more cost effective. I did a comparison from a couple of months trading of what she was paying in fees to PayPal and what the cost for Flo2Cash would be and she was very surprised at how much she would be saving. PayPal has some hidden costs from transactions from people who are not PayPal customers themselves and that actually drives up the cost quite a bit. [Read more...]

Transacting payments over the internet has become more commonplace today, from the first online shop in 1994 (research from Wikipedia) to the multi-billion dollar business it is today (see PayPal’s quarterly results).  The public seems to be more confident about buying stuff online despite the phishing scams and fraud which also has increased exponentially.

As a web developer I have a number of clients with online stores and one of the issues that they face is getting their customers through the online payments checkout process as smoothly as possible. Cart abandonment is when the shopper fills up their cart and them does not proceed all the way with the sale. So getting the confidence and trust of our shoppers is a priority and there are a number of elements that need to covered to make a successful online shop.  This article addresses one of them [Read more...]